Brand Foundation System

CA$2,000.00

Built for founders who need clarity, consistency, and branding that actually works.

The Brand Foundation System is the fully loaded package. This package goes far beyond just a logo. We create a system for your brand that makes you recognizable and memorable. This package includes everything you will need to make your brand stand out and not be another look-alike brand in your industry.

Perfect For

  • Small businesses ready to build a more professional and cohesive brand

  • Founders who know what they offer but struggle to communicate it clearly

  • Businesses feeling lost or overwhelmed with branding decisions

  • Entrepreneurs looking to stand out in a crowded market

  • Business owners balancing family, work, and limited time

  • Brands ready to move beyond DIY visuals and inconsistent messaging

  • Founders who want strategic direction, not just a logo

  • Businesses looking for clear, easy-to-follow branding systems that simplify showing up online and in person

This package includes the following.

Market Positioning

  • Competitive analysis of 4 industry competitors

  • Brand differentiation strategy

  • We analyze your competitors to uncover opportunities for differentiation. This helps your business stand apart instead of blending into an overcrowded market.

  • Messaging direction

Visual Identity

  • Primary logo (includes 2 rounds of revisions)

  • Curated brand colour palette with HEX codes and usage guidance

  • Strategic typography system with font pairing and application guidelines

  • 2 custom brand assets or graphics (ie pattern or icons)

  • Image style with 5-10 example images

  • Favicon

  • Final deliverables in PNG, JPG, SVG, and PDF formats

Brand Messaging

  • Mission statement

  • Vision statement

  • Core values

  • Tagline

Social Media Essentials

  • 3 branded social media templates designed for consistent content creation

Brand Guidelines Document

  • A clear and easy-to-follow PDF guide outlining how to apply your branding consistently across platforms.

  • Branding usage cheat sheet. A quick start guide to easily reference back to.

Price

  • $2,000 + GST

Optional Add-On

  • Website design can be bundled with branding for a fully cohesive brand experience.

  • Website copywriting

  • Brand name

  • Additional revisions

  • Extra social templates

  • Business cards

Please note that licensing fees for fonts are not included in the price.

Timeline: approximately 4–6 weeks with communication via email + scheduled check-ins.

Built for founders who need clarity, consistency, and branding that actually works.

The Brand Foundation System is the fully loaded package. This package goes far beyond just a logo. We create a system for your brand that makes you recognizable and memorable. This package includes everything you will need to make your brand stand out and not be another look-alike brand in your industry.

Perfect For

  • Small businesses ready to build a more professional and cohesive brand

  • Founders who know what they offer but struggle to communicate it clearly

  • Businesses feeling lost or overwhelmed with branding decisions

  • Entrepreneurs looking to stand out in a crowded market

  • Business owners balancing family, work, and limited time

  • Brands ready to move beyond DIY visuals and inconsistent messaging

  • Founders who want strategic direction, not just a logo

  • Businesses looking for clear, easy-to-follow branding systems that simplify showing up online and in person

This package includes the following.

Market Positioning

  • Competitive analysis of 4 industry competitors

  • Brand differentiation strategy

  • We analyze your competitors to uncover opportunities for differentiation. This helps your business stand apart instead of blending into an overcrowded market.

  • Messaging direction

Visual Identity

  • Primary logo (includes 2 rounds of revisions)

  • Curated brand colour palette with HEX codes and usage guidance

  • Strategic typography system with font pairing and application guidelines

  • 2 custom brand assets or graphics (ie pattern or icons)

  • Image style with 5-10 example images

  • Favicon

  • Final deliverables in PNG, JPG, SVG, and PDF formats

Brand Messaging

  • Mission statement

  • Vision statement

  • Core values

  • Tagline

Social Media Essentials

  • 3 branded social media templates designed for consistent content creation

Brand Guidelines Document

  • A clear and easy-to-follow PDF guide outlining how to apply your branding consistently across platforms.

  • Branding usage cheat sheet. A quick start guide to easily reference back to.

Price

  • $2,000 + GST

Optional Add-On

  • Website design can be bundled with branding for a fully cohesive brand experience.

  • Website copywriting

  • Brand name

  • Additional revisions

  • Extra social templates

  • Business cards

Please note that licensing fees for fonts are not included in the price.

Timeline: approximately 4–6 weeks with communication via email + scheduled check-ins.

Treeline studio ideas photo. Crumpled paper with idea written on it.

Get in Touch